In Gwent, the police department wanted to update its previous safety film, on joyriding. “We asked young people what was the thing that they thought was now the most dangerous for their age group, and they said mobile phones and, in particular, texting,” said Mick Giannasi, chief constable of Gwent police.
…
“Young people were telling us, ‘It needs to be more shocking, it needs to be more violent, it needs to be more truthful,’ ” said Peter Watkins-Hughes, the film’s director.